In my experience 2 out of every 3 brokers we meet with are interested or bring up the question of exclusivity when discussing franchise opportunities. At Real Living our opinion and philosophy is this…
Of course we want to grow the Real Living brand fast and have Real Living offices where they makes sense. However, we do not aspire to be the “Starbucks” of real estate with an office on every corner. In any given market there are brands (typically Century 21 or Re/Max in my travels) with offices in some cases the next block over or even across the street.
With that said, Real Living provides all of its franchise partners with a limited amount of exclusivity in their respective market to ensure an opportunity to grow the brand in said market and the broker is not in direct recruiting competition with another Real Living firm. We take into account several factors including population, demographics, competitor office locations and more before mapping out a “trading area” for our partner.
If exclusivity is an issue and you are interested in partnering with an innovative firm who respects this, and provides much more than exclusivity, visit us www.RealLivingFranchise.com, e-mail me Chris.Svec@RealLiving.com or call 614-273-6084.
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Having said that, Real Living grants all of its franchise partners a limited amount of exclusivity in their particular area to ensure an opportunity to expand the brand in that market and that the broker is not in direct recruiting competition with another Real Living business. Before creating a "trading area" for our partner, we consider a variety of aspects such as population, demography, competition office locations, and more.semi truck accident lawyers You must have done a lot of research and distillation to develop your work. The information examples and facts are quite useful. I'm convinced that many readers will find this content beneficial.
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Exclusivity in real estate franchising provides franchisees with defined territories where they have the exclusive rights to operate under the brand. This fosters market confidence, minimizes competition among franchisees, and maximizes growth potential. However, strict enforcement is necessary to prevent market saturation and ensure consistent brand quality across locations.
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